Before the future is built, it’s told
Storytelling sets the direction. Technology scales it.
We help leaders lead this shift.
It starts with a story
Your story
Take a moment to imagine the future:
your personal one,
your professional one,
a dream you’re holding,
the world you imagine ten years from now.
Now pause and ask yourself:
what would it take to make it real?
We believe the future is shaped by the stories we tell
Stories set direction.
Before systems, data, or models,
we decide where we’re going as humans.
Stories define value.
What we choose to measure comes from what we choose to care about.
Stories shape what
systems reflects.
Our assumptions, biases, and decisions show up in the output.
We turn this belief into
practice through
Keynotes
Clarity for leaders shaping the future through story.
Why storytelling is a strategic leadership skill today
How leaders shape systems, including AI, through narrative.
Making sense of AI’s impact on experience and meaning
Book a keynote
Workshops
Hands-on sessions that turn reflection
into direction.
Human-first design principles in a world of AI
Storytelling for creative and
product teams
Setting direction before systems
are built
Book a workshops
When belief
meets reality
Philip Kok RM
CEO Northern Europe
Esty Zilberman gave one of the most powerful talks of the event and straight from her heart. Truly inspiring. She reminded us that as AI takes over the labour, storytelling becomes leadership again. When machines do the work, humans return to what we’ve always done best: making sense of the world through stories.
Keynote
"
Philip Kok RM
CEO Northern Europe
Esty Zilberman gave one of the most powerful talks of the event and straight from her heart. Truly inspiring. She reminded us that as AI takes over the labour, storytelling becomes leadership again. When machines do the work, humans return to what we’ve always done best: making sense of the world through stories.
Keynote
"
Mark Bosch
Head of E-commerce at Lebara NL
Esty! Thanks for organizing such a big part of the day. It was fun, super useful, and a great mix of preparing for the future and team building with the new team onboard. Feels like we’re in a really good shape for what’s ahead! 🚀
Workshop
"
Mark Bosch
Head of E-commerce at Lebara NL
Esty! Thanks for organizing such a big part of the day. It was fun, super useful, and a great mix of preparing for the future and team building with the new team onboard. Feels like we’re in a really good shape for what’s ahead! 🚀
Workshop
"
Robin Wong
Design Director at BT
Esty's talk really stuck with me: GenAI is trained on human stories, from our ancient oral traditions, to YouTube videos, tweets, TikToks, even our dashboards. They are all a living record of humanity, flaws and all. GenAI helps us connect these fragments, but only humans can shape them into something meaningful and memorable.
Keynote
"
Robin Wong
Design Director at BT
Esty's talk really stuck with me: GenAI is trained on human stories, from our ancient oral traditions, to YouTube videos, tweets, TikToks, even our dashboards. They are all a living record of humanity, flaws and all. GenAI helps us connect these fragments, but only humans can shape them into something meaningful and memorable.
Keynote
"
The future is the story
you tell today
Build it with intention. Build it Real.
Let's build together →
Before the future is built,
it’s told
We set the direction. Technology scales it.
I help leaders lead this shift.
Take a moment to imagine the future-
your personal one,
your professional one,
a dream you’re holding,
or the world you imagine ten years from now.
Now pause and ask yourself:
what would it take to make it real?
It starts with a story
Your Story
We believe the future is shaped by the stories we tell
Stories set direction.
Before systems, data, or models,
we decide where we’re going as humans.
Stories define value.
What we choose to measure comes from what we choose to care about.
Stories shape what
systems reflects.
Our assumptions, biases, and decisions show up in the output.
We turn this belief into practice through
Keynotes
Clarity for leaders shaping the future through story.
Why storytelling is a strategic leadership skill today
How leaders shape systems and AI, through narrative.
Making sense of AI’s impact on experience and meaning
Book a keynote
Workshops
Hands-on sessions that turn reflection into direction.
Human-first design principles in a world of AI
Storytelling for creative and product teams
Setting direction before systems are built
Book a workshops
When belief meets reality
Philip Kok RM
CEO Northern Europe
Esty Zilberman gave one of the most powerful talks of the event and straight from her heart. Truly inspiring. She reminded us that as AI takes over the labour, storytelling becomes leadership again. When machines do the work, humans return to what we’ve always done best: making sense of the world through stories.
Keynote
"
Mark Bosch
Head of E-commerce at Lebara NL
Esty! Thanks for organizing such a big part of the day. It was fun, super useful, and a great mix of preparing for the future and team building with the new team onboard. Feels like we’re in a really good shape for what’s ahead! 🚀
Workshop
"
Robin Wong
Design Director at BT
Esty's talk really stuck with me: GenAI is trained on human stories, from our ancient oral traditions, to YouTube videos, tweets, TikToks, even our dashboards. They are all a living record of humanity, flaws and all. GenAI helps us connect these fragments, but only humans can shape them into something meaningful and memorable.
Keynote
"
The future is the story you tell today
Build it it with intention. Build it Real.
Let's build together →